The five essentials
- Positioning. Who you are and who you are for, in one line.
- Story. The human thread that makes you memorable.
- Proof. Selected work, results and credibility signals.
- A consistent identity. Type, colour and tone that feel like you.
- One call to action. The single next step you want people to take.
What to leave off
Skip the long life story, every job you ever had, generic stock imagery, and five competing buttons. A focused page people finish beats a sprawling one they skim. When in doubt, cut.
FAQ
What are the must-have sections of a personal website?
Positioning, story, proof (work and outcomes), a consistent visual identity, and one clear call to action. That is enough to make a strong, single impression.
How many pages should a personal website have?
Usually one. A single focused page that people actually read beats a multi-page site they skim.
Do I need a blog or lots of content?
No. Depth on one page beats sprawl. Add more only when you have a real reason.